- Author Steve Young
- Published December 28, 2011
- Word count 509
It’s true—golf advertising and club marketing is going local, but perhaps not in the way you imagine. You may be thinking that your golf advertising and club marketing strategies have always been local, or maybe you’ve taken your club marketing campaign online, but aren’t getting the local hits you’d like. That’s why your golf advertising strategies need a makeover, and that makeover should consist of local SEO club marketing.
You may be wondering what local SEO is and what it can do for your golf advertising campaign. Well, for starters, like all SEO, or search engine optimization strategies, the goal of local SEO is to drive more traffic to your golf course or private club’s web site, but with local SEO, you won’t be getting just any kind of web traffic; you’ll be getting the kind of traffic that is most likely to turn into increased golfers and membership and for your course or club. That is, local SEO can enhance your club marketing campaign by attracting web visitors who live near your golf course and are therefore, much more likely to become a member of your course or club.
Local SEO will maximize your golf advertising efforts by connecting by ranking you on page 1 of Google places and other local directories like Bing and Yahoo. That way, when members of your community go online to find a gold course or private club near their home, they’ll find your site quickly and easily. On the other hand, you can rest assured that your competitors are using local SEO for their club marketing campaigns, so if local web users don’t find you on the web, they’ll find your competitors instead. Don’t let this happen to you; hop on the local SEO bandwagon today.
A good golf advertising campaign which harnesses the power of local SEO can prevent this from happening and make sure that your course or club’s web site appears at the top of search engine results pages when web users search keywords relevant to your site and location to search for golf courses and clubs nearby.
Another great advantage of local SEO is that it’s much less expensive than Pay-Per-Click advertising. With all the money you’ll save, you may be able to afford the services of a local SEO expert to make your golf advertising and club marketing efforts even more effective. For example, Increase Club Profits has a local search engine club marketing service designed to enhance your online golf advertising campaign and save you lots of time and effort in the process. That way, you’ll have more time to devote to making your golf course or private club a place where potential members will enjoy being. After all, that’s what you do best, so why not leave the local SEO marketing to the professionals? Club marketing is what they do best!
Don’t miss this opportunity to make your local club marketing strategies even more successful and profitable.
Increase Club Profits is a unique Golf Marketing and Cost Reduction company that helps drive sales and membership while reducing clubs operating expenses without sacrificing quality or service. If your club needs more golfers or members click here www.icptoday.com for more information.